meet alex
from burnout to breakthrough: how I help leaders build a life of purpose and balance
High-level professionals often live with a heavy paradox. On the outside, they’re seen as leaders, innovators, and providers. But behind the scenes, it’s a different story.
They’re overworked, burned out, and stuck in a cycle of trying to prove their worth through work. They feel disconnected from their lives, as if they’re just going through the motions. Relationships—especially with their spouse—begin to feel strained because even though they want to prioritize their loved ones, they unconsciously put work first. They believe that by working harder, they’re contributing more and earning the love, respect, and appreciation they deeply desire.
It wasn’t until I realized the problem wasn’t how hard I was working—it was how I was working. My business was built around someone else’s blueprint, not mine. I had to stop and ask myself: What kind of life and career do I really want? And how can I build in a way that aligns with my strengths, values, and vision
That’s when everything began to shift.
I committed to doing the deep, inner work. I stopped overworking, raised my prices, and restructured my business to work for me—not the other way around. I hired help, created multiple revenue streams, and built systems that allowed me to scale sustainably. I also embraced my role as a leader, stopped comparing myself to others, and owned my unique approach.
Like many entrepreneurs, I believed success came from working harder and putting in more hours. I undercharged for my services, overbooked myself, and thought I had to "hustle" nonstop to grow. Deep down, I worried that if I raised my prices, no one would pay. I doubted my voice, compared myself to others, and questioned if I could really build something sustainable.
I was stuck in a cycle of burnout and self-doubt.
I went on to build a highly successful wellness coaching business, working with executives and business owners to stop the cycle of burnout and build a life of purpose, balance, and fulfillment. As well as corporate partnerships, providing health & wellness programs for their members and employees.
Alex knew it was time to pivot.
She made the decision to get to know herself … because when you know it within yourself, everyone else can feel it too, and that is when you become magnetic to more. To be able to create the life and business you truly desire.
She cut the overworking and began to hire out, raised her pricing, pivoted her offers, and created an ascension ladder in her business so she wasn’t always having to launch things.
Alex also created corporate partnerships program, and invited in more passive income streams.
Through all of this, Alex learned that more often than not, many entrepreneurs just like her were experiencing the same type of burnout. Online and forward-facing their lives & businesses were successful, but internally and unexposed these women were feeling overwhelmed, working 8 - 10+ hours a day, questioning if it’s enough, still feeling like the newbie, feeling repetitive, feeling the pull to get create new/different but unsure how to get there…
If you feel like you questioning where you are in life and business, and resonate with Alex contact her below + explore ways to gain support!
My programs
Mentorship & Social Media Consulting
With this mentorship, you'll gain clarity and direction on your goals, vision, and mission for life and business.
Luxury Couples Retreats
Hosted by Alex and her husband, Hannes, experience the ultimate vacation, but with every element infused with the intention for you to create a stronger foundation for your relationship.
ambitious women
group coaching
This program helps you to stop looking for approval from others, let go of doubts and shine your light. You will learn how to create the confidence to move boldly towards living your most fulfilled, joyful life.
